BOXXER
PARTNERS
WITH TIXR
BOXXER has announced a major new partnership with next generation ticketing platform Tixr, confirming the California based technology company as its Official Ticketing and Experience Partner.
- Tixr becomes official ticketing partner for all BOXXER events.
- New features include gamified rewards & seamless upgrades.
- Partnership launches with Simpson vs Williamson in Leeds.
- Focus on modernizing the “screen to seat” fan journey.
The agreement brings together one of the UK’s fastest growing boxing promotions and a global ticketing brand built around fan first digital solutions, marking a significant step in BOXXER’s continued push toward innovation both inside and outside the ring.
A Fan First Approach to Live Boxing
Founded in 2013 in Santa Monica, Tixr was created with a clear mission: to upgrade the live event ticketing experience for both promoters and fans. Under the new partnership, Tixr will become the primary destination for fans looking to attend BOXXER events. Supporters can expect a range of enhanced features, including a gamified peer to peer rewards programme and a seamless ticket upgrade system.
Tickets Now Live for BOXXER’s December Finale
Fans can already purchase tickets through the Tixr platform for BOXXER’s final show of the year on December 20 at the First Direct Bank Arena in Leeds. The card is headlined by a fan friendly 50-50 clash between Callum Simpson and Troy Williamson for the European, British, and Commonwealth super middleweight titles.
Leadership Reaction
Ben Shalom highlighted the importance of the ticket buying experience: “We’re delighted to announce Tixr as BOXXER’s Official Ticketing and Experience Partner. The ticket buying process is often the fan’s first interaction with a BOXXER event, and we wanted to own that journey in an engaging, seamless way that delivers real value.”
Tixr co founder and CEO Robert Davari echoed that sentiment: “The UK boxing scene is full of passionate fans and exciting fighters, and alongside BOXXER we want to ensure every supporter has an unforgettable live experience.”
