Golden Boy Promotions

1 min

Golden Boy Promotions

Golden Boy Promotions
IndustrySports Media
FounderOscar De La Hoya
Key people
Oscar De La Hoya (Chairman and CEO)
Eric Gomez (President)
Robert Gasparri (COO)
Bernard Hopkins Jr. (Partner)

Golden Boy Promotions, Inc. is an American boxing promotional firm based in Los Angeles, California. The company was established in 2002 by eight-time world champion (in six divisions) Oscar De La Hoya, borrowing his nickname "Golden Boy."


In 2005, Golden Boy Enterprises announced the formation of Golden Boy Partners, a company focused on urban development in Latino communities.[1]

Richard Schaefer making a speech at the 2011 press conference for the fight between Victor Ortiz and Floyd Mayweather, Jr.

Golden Boy promoted the May 5, 2007, "super fight" between De La Hoya and Floyd Mayweather, at the MGM Grand, in Las Vegas, Nevada. Mayweather won the bout by a split decision. The fight once held the records for most pay-per-view buys and as the second-highest grossing fight in the history of the sport.[2] The company also co-promoted, with Top Rank, The Dream Match: Oscar De La Hoya Vs Manny Pacquiao on December 6, 2008.

In June 2009, Golden Boy Enterprises became embroiled in a dispute over who would fight for the WBA junior welterweight title. On the one hand, undefeated Dmitry Salita (the WBA's No. 1-ranked 140-pounder) was told by the WBA in writing that he will face the winner of the June 27 fight between titleholder Andreas Kotelnik and Amir Khan. On the other hand, Richard Schaefer of Golden Boy said that he had it "in writing" that that fight would face the winner of the Victor Ortíz-Marcos Maidana fight.[3] The WBA's top executives were unavailable for comment. Salita was extremely upset over the prospect that he could lose what would be his first title shot. "They're a big company", he said of Golden Boy. "They're trying to bend the rules. They're trying to kick everyone to the side and get their way, rules or no rules. When Oscar De La Hoya formed Golden Boy, he said he wanted to change boxing, to bring honor to the sport. This isn't the honorable thing to do. This isn't good for boxing. This isn't justice. This goes against the right to pursue happiness, which is why my family immigrated to this country (from Ukraine) and why I've worked so hard. We'll see what happens."[3] Salita ended up fighting Khan, losing by 1st-round TKO.

In January 2017, Golden Boy signed a contract to bring their boxing promotions to ESPN under a two-year deal of a total of 48 fights.[4]

In October 2018, Canelo Álvarez (50-1-2, 34 KOs), signed an 11-fight deal with sports streaming site DAZN. The first fight under this new deal was on December 15 of that year, when Álvarez made his first appearance at the historic Madison Square Garden challenging Rocky Fielding (27-1, 15 KOs) for the WBA Super Middleweight World Championship. At the time of signing, Álvarez' deal was the richest athlete contract in sports history.[5]

Current title holders

Name Weight Class Nationality Notes
Patrick Teixeira Super-Welterweight Brazil Brazilian WBO Super-Welterweight World Champion
Joseph Diaz Super-Featherweight United States American IBF Featherweight World Champion
Wanheng Menayothin Mini-Flyweight Thailand Thai WBA Mini-Flyweight World Champion

Notable alumni

Mixed Martial Arts (MMA) promotion

In 2018, De La Hoya added mixed martial arts matches to his roster, as Golden Boy MMA, beginning with a 2018 trilogy bout between long-time rivals Chuck Liddell and Tito Ortiz.[6] The inaugural event took place on November 24, 2018 in California,[7] and saw Ortiz dispatch Liddell by first-round knockout.[8]

When the full card was first announced in October 2018, The Ultimate Fighter 3: Team Ortiz vs. Team Shamrock alum Kendall Grove was scheduled to face Andre Walker. However, this bout failed to materialize.[9]

UFC alum Tom Gallicchio was scheduled to face Jason Manly in a Welterweight bout. However, the bout was cancelled when Gallicchio suffered a staph infection.[10]

Kenneth Bergh and Jorge Gonzales were announced to fight in a Light Heavyweight bout. However, the bout failed to materialize.[10] Juliana Miller was initially scheduled to face Jasmine Pouncy. However, Pouncy was replaced by Sidney Trillo.[10]

Affliction: Trilogy

In 2008, Golden Boy Promotions and Affliction Clothing started a mixed martial arts (MMA) promotion, aggressively pursuing free agents.[11] The promotion was cancelled 10 days prior to its third Affliction: Trilogy PPV event, featuring Fedor Emelianenko and Josh Barnett, in July 2009, subsequent to Barnett having tested positive for anabolic steroids, in accordance with the California State Athletic Commission,[12] when a qualified replacement fighter could not be secured in time.[13][14]

Liddell vs. Ortiz 3

Golden Boy Promotions: Liddell vs. Ortiz 3
DateNovember 24, 2018
VenueThe Forum
CityInglewood, California

Golden Boy Promotions: Liddell vs. Ortiz 3 was a MMA event that took place on November 24, 2018 at The Forum in Inglewood, California.


For the main event, Chuck Liddell's reported payout was $250,000 (plus a percentage of pay-per-view buys) and Tito Ortiz's payout was $200,000 (plus a percentage of pay-per-view buys).[16]


Main card
Weight class Method Round Time Notes
Heavyweight Tito Ortiz def. Chuck Liddell KO (punch) 1 4:24
Light Heavyweight Deron Winn def. Tom Lawlor Decision (unanimous) (29-27, 30-27, 30-26) 3 5:00
Catchweight (160 lbs) Gleison Tibau def. Efrain Escudero Decision (unanimous) (29-28, 29-28, 29-28) 3 5:00
Catchweight (140 lbs) Ricky Palacios def. Walel Watson TKO (punches and head kick) 1 3:56
Bantamweight James Barnes def. Albert Morales Submission (armbar) 3 4:09
Heavyweight Jay Silva def. Oscar Ivan Cota Technical Submission (arm-triangle choke) 3 2:13
Preliminary card (Fite.TV)
Welterweight Johnny Cisneros def. Dave Terrel Decision (unanimous) (30-26, 30-26, 30-26) 3 5:00
Bantamweight Fernie Garcia def. Joe Roye Submission (rear-naked choke) 1 2:48
Featherweight Josh Wang-Kim def. Johnny Robles TKO (punches) 2 1:56
Bantamweight John Wang-Kim def. Mauro Gutierrez Decision (split) (29-28, 28-29, 29-28) 3 5:00 [a]
Women's Strawweight Julianna Miller def. Sidney Trillo Decision (unanimous) (29-28, 29-28, 29-27) 3 5:00 [b]
  1. ^ Amateur bout
  2. ^ Amateur bout


See also


  1. ^ :: Golden Boy Promotions Inc. :: Archived 2008-09-27 at the Wayback Machine
  2. ^ ":: Golden Boy Promotions Inc. ::".
  3. ^ a b "Data".
  4. ^ Rafael, Dan (2017-01-19). "'Golden Boy Boxing on ESPN' begins partnership in March". ESPN Inc. Retrieved 2018-05-07.
  5. ^ Promotions, Golden Boy. "Canelo Alvarez & Golden Boy Promotions Sign Historic Five-Year Partnership With Global Sports Streaming Leader DAZN". Retrieved 2018-10-18.
  6. ^ Okamoto, Brett "Former UFC stars Chuck Liddell, Tito Ortiz agree to third MMA fight", ESPN, July 4, 2018. Retrieved August 20, 2018.
  7. ^ "De La Hoya: I strongly feel Golden Boy MMA will not be a one-off", September 7, 2018. Retrieved September 11, 2018.
  8. ^ "Tito Ortiz gets revenge on Chuck Liddell with vicious knockout in trilogy". MMAjunkie. 2018-11-25. Retrieved 2018-11-25.
  9. ^ Straus, Mike (2018-10-15). "Chuck Liddell vs. Tito Ortiz 3 Full Fight Card Announced".
  10. ^ a b c d "Liddell vs. Ortiz 3: Results". 2018-11-25.
  11. ^ "Exclusive: Ben Rothwell considering offer from new Golden Boy and Affliction fight promotion - Five Ounces of Pain". 19 March 2008. Archived from the original on 20 March 2008. Retrieved 20 March 2008.
  12. ^ Stupp, Dann (July 22, 2009). "CSAC: Affliction's Josh Barnett tested positive for anabolic steroid, license denied". Archived from the original on September 17, 2011. Retrieved July 22, 2009.
  13. ^ AP "No foe for Emelianenko sinks card", ESPN, July 24, 2009. Retrieved August 20, 2018.
  14. ^ "Update: Affliction Cancels 'Trilogy'". Sherdog.
  15. ^ "'Golden Boy MMA: Liddell vs. Ortiz 3' draws reported 7,839 attendance". 25 November 2018.
  16. ^ "Liddell vs. Ortiz 3 salaries: Chuck Liddell, Tito Ortiz to cash six-figure paydays for trilogy fight". 23 November 2018.

External links

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